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Jeremy Lin much sought after by Chinese sportswear industry

Tuesday - Feb 21, 2012, 06:32pm (GMT+5.5)
[+] Text [-]

New Delhi - Jeremy Lin reportedly has a number of Chinese sporting brands fighting for the right to represent him.

The Harvard-educated Chinese-American has become a star point guard for the New York Knicks.

 Xu Zhihua, chief executive officer of Peak Sport Products Co Limited, a sportswear manufacturer based in Fujian province, went to the US last week and is reportedly meeting Lin about an endorsement contract.

“Our CEO met with Lin in New York, but I have no idea whether they talked about a contract,” China Daily quoted Liu Xiang, Peak’s public relations director, as saying.

Xiang said that Zhihua went to the US to attend the opening of Peak’s first store in New York last Thursday.

Other manufacturers, including Li Ning Co Ltd and Qiaodan Sports Co Ltd, have also shown interest in Lin, but refused to comment before contracts are signed.

However, the greatest obstacle for them would be the three-year contract with Nike Inc that Lin signed in 2010.



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