Ebehard Kern on Mercedes-Benz GLA-Class

Mercedes-Benz India today launched its response to the Audi Q3 and BMW X1 – the GLA-Class. On the occassion, the company’s MD & CEO, Ebehard Kern, spent some time with the CnB team and let us in on the marketing strategy for the car, how they intend to handle the high demand and what Mercedes-Benz products we can look forward to.

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manishchowhan