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The smartphone branding revolution

Oct 29, 2014 2821 Viewed manishchowhan Add Source Preference

In the past few years, mobile phone branding has transformed from the typical 360 degree marketing gimmicks to an out-of-the-box online-only approach. Find out how almost unknown, underdog smartphone brands are now trumping heavyweights such as Samsung and Apple.

Watch full video: http://www.ndtv.com/video/player/the-contrarian-truth-tech-lies/the-smartphone-branding-revolution/343132?yt

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The smartphone branding revolution

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